We currently seek motivated professionals who share our passion for science and our dedication to improving the lives of cancer patients. The Senior Manager, Patient Marketing is responsible for developing and leading a comprehensive Breast Cancer patient marketing program in preparation for the launch of Sacituzumab Govitecan. This individual will work closely with product teams to develop and execute patient marketing strategies that promote brand and company goals. As an in-house expert on patient marketing, this person will provide guidance throughout the product lifecycle: pre-launch activities, digital advertising, patient marketing launch plans, strategic/tactical launch plan execution, and followed by ongoing post-launch direct-to-patient (DTP) marketing. This individual will develop analytics to provide ongoing measurement and optimization at each stage. The successful candidate will contribute in-depth marketing expertise, work closely with internal stakeholders up to senior levels and external partners (including creative agencies), with the capacity to develop a budget/resourcing plan to support the needs of the business. This position offers an extraordinary opportunity for individuals interested in building a US company with immediate opportunities in breast cancer and oncology indications with high unmet needs, while working with a cross-functional team rich in exceptional talent.